Instagram launched ‘Face Filters’ this week, in another attempt to become the number one visual communication platform of choice, by users of all ages. The launch of the new feature, saw a set of eight filters, that let’s be honest, work exactly the...
The attack on traditional TV viewing continues. By 2019, 80% of the world’s internet traffic will be video. And Facebook, Twitter & YouTube seem to be leading that front, all announcing their plans to compete with Netflix and tap into original video content...
Launched in 2008, Mumbrella is the digital home to all things media and marketing and the annual Mumbrella Awards are said to be Australia’s hardest to win media and marketing awards. The awards celebrate outstanding and innovative creative works in the fields...
In a bid to expand their ad revenue, SnapChat have opened up the selling and management of their sponsored Geofilters to partners in the US, Australia, Canada and the UK. And with Mark Zuckerberg’s intention for global AR, VI & AR domination clear, SnapChat...
And that’s a wrap! Facebook’s annual F8 developer conference concluded today, and there were 4 things on the agenda; Connectivity, AI, VR & AR. Connectivity Facebook’s Chief Technology Office, Mike Schroepfer, kicked off his keynote speech...
CEO Mark Zuckerberg opened the conference to talk about, the new Camera Effects of course! Zuckerberg went so far as to call it the first mainstream augmented reality platform (sorry Snapchat) – and it didn’t stop there. Camera Effects Platform Adding on...